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Jeannette Potter Avatar
Jeannette Potter
8/09/2019 - Google

Great job at seeing what my competitors were doing. We were able to shift and grow our campaign throughout the year and saw fantastic growth!

Lindsay Bowen Avatar
Lindsay Bowen
7/18/2019 - Google

Thanks to Blackstorm design & marketing we have got our website ranking at the top within 6 months!! We are crushing it with them. Great marketing company to partner with. Through every step they have impressed me on how professional and knowledgable they are. I suggest you partner with them.

Hugo Vega Avatar
Hugo Vega
8/15/2019 - Google

BlackStorm is a real gem of a find. I had no idea all of the things my competitors were doing to grow and they broke it down for me and came up with a strategy for my company to grow as well. Happy customer

Lisa Grant Avatar
Lisa Grant
7/19/2019 - Google

I have to say in the past I have been burned by marketing agencies and I was very skeptical in hiring another one but I knew I had to finally do something to stay in business. I found Black Storm because a friend highly recommended them so I decided to see what they could offer and to find out if they were just another scam. After working with them for 9 months I will say they have been very kind and professional in our dealings and they have actually exceeded my expectations on lead generation. I haven't experienced anything bad with them so if you're looking for a trustworthy marketing agency then I would suggest to give them a try.

Larry Phelps Avatar
Larry Phelps
8/25/2019 - Google

They have done a phenomonal job with keyword research on my competitors and helping us to target their client. After only four months we have seen noticeable increase in sales. Cheer

What Are Backlinks for Plumbing + HVAC SEO?

What Are Backlinks for Plumbing + HVAC SEO?

Search engine optimization Backlinks, what are they? How do they help us and our websites? Many people question the use of SEO backlinks and their uses. This article clarifies and discusses the importance and uses of the search engine optimization (SEO) backlinks.

 

BACKLINKS

Backlinks are basically links from another website. These links help directs the users from another website to a different website. The backlinks are known for different names, some known as hyperlinks, inbound links, and many more names all meaning the same thing. These hyperlinks are attached to websites and blogs enabling these websites to be discovered by search engines amongst thousands of sites.

IMPORTANCES

Backlinks are a major deal concerning visibility, simply put if a user wants his or her website to be discovered by various search engines then they can rely on these links. Depending on the quality of the backlink, search engines can display them as a search result or make them discoverable by taking into consideration their ranking and originality in the first place. They are thousands of pages online all over the world that the search engines collect and display all being connected by these links.

Quality of the backlink

Backlinks quality is also a huge factor in dealing with SEO. The method in which the backlinks are obtained can also determine the website’s SEO ranking. Simply put the more you have relevant backlinks pointing to your website the higher the chances of your website SEO ranking increasing. Although this doesn’t mean you should start by going out and obtaining backlinks from every website you come across. The quality of the backlink is what determines your website being discovered.

Content of the backlink

Backlinks also help in the prominence, and ranking of websites and blogs. The worldwide web is connected to so many different links all containing different contexts, backlinks or hyperlinks found in those different websites which help in the improvement of those websites’ SEO rankings. Backlinks are a very integral part of a website that’s why using the proper choice of keywords used in websites will also increase the chances of a page being discovered by search engines.

Examples include

Consider, a user gets a new website that he wants to be discovered by Google search engine and but he doesn’t link it or has a backlink from another website or blog, then the chances of his website becoming discoverable are very very low. But backlinks enable this new website to become discoverable by search engines and readily available to people.

Let’s say, site A is a marketing blog and site B is a shoe vendor. So when site A is being discovered as a marketing site then the possibility of site B being discovered is high because site B obtained a backlink from site A, and as the backlink is under a marketing category and it can easily be discovered based on what the users want. The factors determining site B being discovered are based on ranking, originality, and context.

Backlinks play a very important role in your website discovery and ranking as they help prominent search engines like google in making web pages grow by increasing traffic, conversion rate, purchases and many more.

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